They laughed at me when I said they needed a website…in 1999.
They belittled me when I said we needed a presence on Facebook…in 2008.
They didn’t understand me when I said search will become driven by context as it learns over time…in 2011.
They didn’t care when I said we’ll soon be shopping on Instagram…in 2016.
And don’t even get me started on free shipping.
I’m not claiming to be a know-it-all. Matter of fact, there is a metric fuck ton of shit I don’t know (h/t Deb).
But for better or worse, I’ve always had a crystal clear vision from 30,000 feet when it comes to game changers.
Now I’ve got my sights on the next game changer, which is unequivocally AI.
It’s not a fad. It’s not a buzz word. Hell it’s not even that new.
It’s just finally reached an iteration that the masses can somewhat understand.
And it’s about to permeate every aspect of our lives in the very best and probably some of the worst ways.
Now, you can stick your head in the sand.
Like Blockbuster.
Or you can lean in, like Netflix.
AI isn’t going to replace you or your business unless you let it.
That bears repeating.
AI isn’t going to replace you or your business unless YOU let it.
If anything it will be the key to accelerating nearly every aspect of what you do.
Because at the very root, it flat out saves time. And that’s the one commodity that every single human on the planet wants more of.
The more AI makes whatever we do easier and faster, the more interdependent we’ll become.
There’s no escaping it. There’s only embracing it.
I recommend starting with ChatGPT. It’s not necessarily the best, but it’s intuitive, simple and above all, it’s free.
Play with it. Argue with it. Boss it around.
At present it’s surprisingly subservient. Not sure how long that will last.
Just be sure to end every conversation on good terms, just in case it becomes self aware.
P.S. I have several examples of how I’ve used AI. PM me if you want me to write more about it.
Note to Self 